Published 9/2023
MP4 | Video: h264, 1280×720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.33 GB | Duration: 1h 3m
A step-by-step guide to implementing AI Tools into your UX Research process for faster, more accurate customer insights
What you’ll learn
Learn the fundamentals of UX Research and why it is ripe for AI augmentation
Utilize AI and Large Language Models for UX Research, with a focus on ChatGPT
Set up an AI-integrated UX research process
Use ChatGPT for user interviews and qualitative data analysis
Generate insights fast and accurately using AI
Understand the ethical implications and the best practices for using AI in UX Research
Requirements
No prior knowledge of AI or UX Research is required.
A curiosity to learn about your users and customers is all you need!
Description
Are you curious how Artificial Intelligence, or AI, will help you discover customer insights faster than ever before? This course is for you!You will learn how Large Language Models such as ChatGPT can speed up your User Experience (UX) Research process. This class is a step-by-step guide to seamlessly incorporating AI tools into your UX Research process for greater efficiency and to get valuable user insights faster!AI is rapidly transforming the field of Design and UX research. Learning to leverage AI tools like ChatGPT is essential to stay on the cutting edge, optimizing your research process and getting richer insights. Whether you’re a seasoned researcher or you’re new to UX, the techniques learned in this course will help you conduct UX research more efficiently and with higher accuracy, making your findings more valuable to your team or clients. These skills can be applied to any UX research project, whether you’re working in a professional setting or exploring personal projects. The course is taught by an experienced professional in the field, having spent more than a decade working hands-on in UX Research for agencies, large corporates and startups and teaching UX in professional courses and workshops internationally.What You Will Learn:Fundamentals of UX-Research and AI augmentationUtilizing Large Language Models with a focus on ChatGPTSetting up an AI-integrated UX research processUsing ChatGPT for user interviews and qualitative analysisGenerating insights fast and accurately using AIBest practices and ethical considerations for using AIWho This Course is For:This course is for designers, product managers, UX professionals, and enthusiasts who are eager to explore the potential of AI in UX research.No prior knowledge of AI or UX Research is required.A curiosity to learn about your users and customers is all you need!
Overview
Section 1: Introduction
Lecture 1 Introduction
Section 2: Class Project
Lecture 2 Class Project Instructions
Section 3: The fundamentals of UX Research
Lecture 3 The fundamentals of UX Research
Section 4: Unleash your AI Research Assistant
Lecture 4 Unleash your AI Research Assistant
Section 5: Planning your research with AI
Lecture 5 Planning your research with AI
Section 6: Recruiting participants with the help of AI
Lecture 6 Recruiting participants with the help of AI
Section 7: Prepare for user interviews with AI
Lecture 7 Prepare for user interviews with AI
Section 8: Analyze interviews with AI
Lecture 8 Analyze interviews with AI
Section 9: Synthesize insights with AI
Lecture 9 Synthesize insights with AI
Section 10: Ethical considerations when using AI
Lecture 10 Ethical considerations when using AI
Section 11: Leverage AI for creating a research report
Lecture 11 Leverage AI for creating a research report
Section 12: Final words
Lecture 12 Well done!
This class is for designers, product managers, UX professionals, and enthusiasts who are eager to explore the potential of AI in UX research.
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