Market Motive – Web Analytics Certification Course

.MP4, MPEG4, 600×448 | English, AAC, 2 Ch | + PDFs | 422 MBInstructor: Avinash Kaushik | Genre: eLearning, Business

The goal of this Web Analytics Practitioner Training program is to educate and train users wishing to develop comprehensive expertise in the online marketing discipline of Web Analytics.

Training Modules

Introduction to Web Analytics
Data Collection
KPIs and Analytics Techniques
Segmentation
Actionable Web Analytics Reporting
Web Data Analytics Guide
Qualitative Research
Experimentation and Testing
Competitive Intelligence Analysis
Multi-Channel Analytics
Supplemental: Dashboards
Supplemental: Models and Measurement
Supplemental: Social Media Analytics
Supplemental: Google Techniques and Reports